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Author Nokia sale to Microsoft
oceansoul
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Registered: 19th Jun 06
Location: Sunbury, Surrey
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3rd Sep 13 at 18:32   View User's Profile U2U Member Reply With Quote

Been announced today that Nokia are to sell all devices and services to microsoft for €5.44 Billion.
End of Nokia?
Discuss

http://press.nokia.com/2013/09/03/nokia-to-sell-devices-services-business-to-microsoft-in-eur-5-44-billion-all-cash-transaction/
kav
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Registered: 5th Jul 09
Location: Trawden, Lancashire
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3rd Sep 13 at 18:41   View User's Profile U2U Member Reply With Quote

could be a good thing i have the lumia 800 and it could of been a good phone if they had spent more time on it
LeeM
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Registered: 26th Sep 05
Location: Liverpool
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3rd Sep 13 at 18:45   View User's Profile U2U Member Reply With Quote

wont be long before microsoft are regurgitating apples iPhone business plan
John
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Registered: 30th Jun 03
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3rd Sep 13 at 18:49   View User's Profile U2U Member Reply With Quote

Copy the competitors, market it as brand new and price it high enough to appear to be a premium product when all the poor people get it on contract anyway? Sounds like a good plan.
Dom
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Registered: 13th Sep 03
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3rd Sep 13 at 19:10   View User's Profile U2U Member Reply With Quote

quote:
Originally posted by oceansoul
Been announced today that Nokia are to sell all devices and services to microsoft for €5.44 Billion.
End of Nokia?
Discuss

http://press.nokia.com/2013/09/03/nokia-to-sell-devices-services-business-to-microsoft-in-eur-5-44-billion-all-cash-transaction/


It's not the end of Nokia, as they've got finger in other pies.
As for Nokia branded phones, currently it appears that Microsoft has a 10 year lease on the 'Lumia' name; whether this includes using the Nokia name seems to be a bit up in the air from the few articles (The Verge reported it as the end, others has said otherwise) i was reading at lunch - anyone know if this changed?

I can see this only as a good thing for MS in building up the WP brand, especially as they've managed to grab Nokia (mobile) for reasonably little money.


LeeM - I'll be surprised if MS will stop licensing their OS to other manufactures and become a one-stop-shop like Apple. I suspect it'll continue as it does now with the exception that MS now has more control over hardware-side of WP.

 
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